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	<title>CrapFlingingMonkey.com &#187; accountability</title>
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		<title>&#8220;No We Can&#8217;t&#8221;: Engineers Today Are Lazy</title>
		<link>http://crapflingingmonkey.com/wp/2009/12/no-we-cant/</link>
		<comments>http://crapflingingmonkey.com/wp/2009/12/no-we-cant/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 05:07:11 +0000</pubDate>
		<dc:creator>josh</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[accountability]]></category>
		<category><![CDATA[duckhunt]]></category>
		<category><![CDATA[thoughts]]></category>

		<guid isPermaLink="false">http://crapflingingmonkey.com/wp/?p=76</guid>
		<description><![CDATA[Some coworkers and myself had a nice discussion over dinner tonight about how things have changed over time.  More particularly, we talked about the wildly popular game &#8220;Duck Hunt&#8221;.  Yes, the Nintendo one.  How in the world does that thing work?  After some discussion, Nate Brunson finally whipped out his iPhone and came across this [...]]]></description>
			<content:encoded><![CDATA[<p><img class="size-full wp-image-77 alignnone" title="duckhunt" src="http://crapflingingmonkey.com/wp/wp-content/uploads/2009/12/duckhunt.jpg" alt="duckhunt" width="480" height="478" /></p>
<p>Some coworkers and myself had a nice discussion over dinner tonight about how things have changed over time.  More particularly, we talked about the wildly popular game &#8220;Duck Hunt&#8221;.  Yes, the Nintendo one.  How in the world does that thing work?  After some discussion, <a href="http://twitter.com/nathanbrunson">Nate Brunson</a> finally whipped out his iPhone and came across this article <a href="http://www.howstuffworks.com/question273.htm">detailing how Duck Hung works</a>.  It&#8217;s all pretty interesting stuff, and it was all done way before its day.</p>
<h2>But Nintendo wasn&#8217;t Agile!</h2>
<p>The thing is, if Nintendo were made in the &#8220;agile&#8221; world of today, would it have been released with Duck Hunt?  Would Duck Hunt ever had existed?  My inclination is no.  It would have been labeled as &#8220;too much scope for the first increment, we should release Mario Brothers, analyze the results, and go from there&#8221;.  Immediately following Mario Brothers, which would be a hit (obviously), they would follow up with Mario Bros 2, because hey, the first one did well.  After 2, the third increment would be&#8230; (surprise) Mario Bros 3.  Eventually the idea of Duck Hunt would have been forgotten.</p>
<h2>If you want to change the world, don&#8217;t wait until the next increment</h2>
<p>The point is that sometimes innovation comes at a cost.  You can&#8217;t always slim down functionality to meet a deadline, and still expect to be innovative.  If there is an <strong>incredible idea</strong> out there to be had, even if you&#8217;re not sure what kind of time it will take, resources need to be devoted, or even if it&#8217;s possible, you still need to just go for it.</p>
<h2>Where did we go wrong?</h2>
<p>Why are we so afraid to just get things done?  I personally thinks it comes down to <strong>people not wanting accountability</strong>, or they want to be absolutely positive that they can do what they say.  They are afraid to stretch themselves.  They really don&#8217;t care about being innovative.  They care about the business, about money, and about following a &#8220;standard procedure&#8221; or &#8220;following the most effective way of doing something&#8221;.  <a href="http://sethgodin.typepad.com/">Seth Godin</a> is very popular and incredibly successful because he <strong>gives</strong> people the magic formula to creating a good product.  The only problem is that he doesn&#8217;t do it for you.  I&#8217;m not saying processes are a bad thing, I&#8217;m just saying that eventually some crazy guy needs to sit down, do the impossible, and get it done.  Don&#8217;t believe me?  How about the names Steve Wozniak, Ed Logg, or Brad Fitzpatrick?  Chew on them apples&#8230;.</p>
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